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    About Ò

    The first fashion store Ò opened in 1994 in Parma, in a workshop on the outskirts where the main avant-garde collections find their home. There we can find brands like Dries van Noten, Comme Des Garçons, Miyake and Yamamoto. Today there are 10 boutiques of traditional and contemporary luxury clothing and accessories.

    On OLUXURY.COM their buyers make a selection of items from the new collections among the best fashion designers, established and research, to ensure their customers an exclusive shopping experience.

    Our location

    O' Donna Borgo Giacomo Tommasini, 8/A - 43121 Parma (PR)get direction
    O' Uomo Borgo Giacomo Tommasini, 4/C - 43121 Parma (PR)get direction
    O' Woman Accessories Borgo Giacomo Tommasini, 11/A - 43121 Parma (PR)get direction
    O' Woman Borgo Giacomo Tommasini, 9/A - 43121 Parma (PR)get direction
    ICYMI Borgo Giacomo Tommasini, 7/A - 43121 Parma (PR)get direction
    O' Battista Borgo Giacomo Tommasini, 4/C - 43121 Parma (PR)get direction
    O' Reggio Emilia Via Emilia San Pietro, 35 - 42121 Reggio Emilia (RE)get direction
    O' Piacenza Piazza Cavalli, 15/21 - 29121 Piacenza (PC)get direction
    O' Fano Corso Giacomo Matteotti, 33 - 61032 Fano (PU)get direction
    O' Bijoux Borgo Giacomo Tommasini, 9/C - 43121 Parma (PR)get direction
    O' Salsomaggiore Terme Piazza del Popolo, 4 - 43039 Salsomaggiore Terme (PR)get direction

    Brands

    'S Max Mara
    A-Cold-Wall*
    Aalto
    Acne Studios
    Adidas Originals
    Alanui
    Alberta Ferretti
    Alexander Mc Queen
    Alexander Wang
    Alexandre Vauthier
    Amen
    Amiri
    Ann Demeulemeester
    Asics
    Attic and Barn
    Balenciaga
    Balenciaga Kids
    Ballantyne
    Bally
    Balmain
    Barena
    Brunello Cucinelli
    Buffalo
    Bulgari
    Burberry
    Burberry Kids
    Calvin Klein Jeans
    Canada Goose
    Casadei
    Celine
    Chiara Ferragni
    Chie Mihara
    Chloe'
    Church's
    Coach
    Coliac
    Comme des Garçons BLACK
    Comme des Garçons Comme des Garçons
    Comme Play
    Comme Shirt Boy
    Common Projects
    Converse
    Corelate
    CP Company
    Cult Gaia
    Current/Elliott
    Desa 1972
    Diesel
    Dior Homme
    Dolce & Gabbana
    Dr.Martens
    Dries Van Noten
    DSQUARED2
    EA7
    Eggs
    Elisabetta Franchi
    Emporio Armani
    Ermenegildo Zegna
    Etro
    Fabiana Filippi
    Fendi
    Fendi Kids
    Furla
    Ganni
    Gianvito Rossi
    Giuseppe Zanotti Design
    Givenchy
    Givenchy Kids
    Golden Goose Deluxe Brand
    Gucci
    Guidi
    Haider Ackermann
    Helmut Lang
    Herno
    Heron Preston
    Herve Chapelier
    Hosio
    HTC Los Angeles
    Hunter
    Isabel Marant Etoile
    Issey Miyake
    Jacquemus
    Jimmy Choo
    Junya Watanabe Man
    Kenzo Kids
    Kenzo Paris
    Kiton
    L'Autre Chose
    La Double J
    Laneus
    Lemaire
    Loewe
    Longchamp
    Mackintosh
    Maison Kitsuné
    Maison Margiela
    Marc Jacobs
    Marcelo Burlon
    Marcelo Burlon Kids
    Marco De Vincenzo
    Marni
    Marsell
    Massimo Alba
    Max Mara
    MCM
    Missoni
    Miu Miu
    MM6 Maison Margiela
    Moncler
    Moncler Genius
    Montblanc
    Moose Knuckles
    Mr & Mrs Italy
    Mulberry
    Napa by Martine Rose
    Neil Barrett
    Nicholas Kirkwood
    Off White
    Oof
    Palm Angels
    Paraboot
    Parajumpers PJS
    Paul Smith
    Philipp Plein PP
    Phillip Lim 3.1
    Philosophy di Lorenzo Serafini
    Pinko
    Prada
    PT01
    Puma
    Rag & Bone
    Rick Owens
    Rick Owens DRKSHDW
    Rokh
    Rossignol
    Sacai
    Salvatore Ferragamo
    See by Chloe'
    Self-Portrait
    Stand
    Stella Mc Cartney
    Steve Madden
    Stone Island
    Stone Island Shadow
    Stuart Weitzman
    Suicoke
    T by Alexander Wang
    Ten C
    The Attico
    The Gigi
    Theory
    Thom Browne
    Tod's
    Tommy Hilfiger
    Tory Burch
    Valentino
    Valentino Garavani
    Vans
    Veja
    Versace
    Vetements
    Victoria Beckham
    Woolrich John Rich & Bros Jr
    Y-3
    Yohji Yamamoto
    Zegna Z
    Zimmermann

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