Parisi, from the sartorial tradition to the present of the packaging signed by the great designers of national and international fashion.
The magnificent adventure began in the workshop of grandfather Salvatore, known as Don Totò, where, amidst Egyptian hammered cotton and Tasmanian linen, elegant clothes were handmade for local dandies. Even the best young people and the great foreign travellers, famous for their culture and elegance, had their clothes sewn to measure to show off during the nights of the nascent sweet life of Taormina.
At the end of the ’60s his son Franco realized the great potential of designer fashion, so collections are proposed taking care of the sartorial detail and the search for the first brands of the Italian avant-garde.
The great satisfaction of the brand Parisi has been to have a direct collaboration with the big brands that make up their prestigious assortment, in fact, great Italian designers have created their own lines for their boutiques.
Today, Franco and his sons, Salvatore and Pancrazio, dedicate themselves to their six shops, which have been carefully designed in every detail with the help of the best Sicilian architects. Their highly qualified staff follows and advises the client who has made the Parisi style a point of reference.
Proud of their work and of Taormina, an inseparable combination of a formula that has taken us from tradition to the future, they continue the search for taste and style that their grandfather began under the banner of renewal.