Veramonteforte Launches Ready-to-Wear Linking With Reda, Camera Buyer Italia

Unveiled on the first day of Milan Men’s Fashion Week, the move got the endorsement of Camera Buyer Italia, the country’s association of retailers, and Biella, Italy-based textile mill Reda, which supplied all of the fabrics. Sabato De Sarno, the former creative director of Gucci, who is a regular customer at Veramonteforte, also endorsed the project.