Milano Loves Italy: team play to relaunch the capital of fashion

An audience of a thousand registered professionals followed the talk dedicated to the launch of Milano Loves Italy on Zoom last night, a synergy between the fashion players – with our front line too – and the institutions to relaunch during the September fashion week a vital city for the sector and for the Italian economy, severely tested by Covid-19.

The epidemic brought something good: the desire to make a system in a sector usually dominated by individualism. Not surprisingly, the hashtags #insiemesiamopiuforti and #iovadoamilano were chosen for the initiative.

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