THE HEART OF MILAN HOSTS THE NEW RRD SHOWROOM

In the heart of the Milan fashion and design district, precisely via Tortona 31, the Toscana RRD company opens its first showroom. We were at the inauguration and we found ourselves in a wonderful space. This space, in addition to hosting the brand’s collections, will host events and presentations related to the company’s development.

Roberto Ricci’s company was able to find a perfect union between the world of the sea and water sports with that of fashion, in fact inside the showroom we find the wonderful fashion garments, such as the famous outerwear and down jackets, surrounded by stunning sea photographs to remember their water sport equipment.

The soul of the brand is summarized in the phrase “Freedom of movement” through which it is possible to trace the guidelines of the RRD project: “Our collections have a common denominator: comfortable, elastic, almost malleable garments. Our aim – concludes Ricci – is to propose garments that are a tribute to the extreme freedom of body movement. A dynamism that tracks the coordinates of everyday life and is capable of expressing energy. We want to reinterpret the concept of being free to move in space and we do it proposing classicism in a new, innovative way “.